Business Analytics (B.A.)

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The Business Analytics major prepares students to be analysts and leaders who can use advanced analytical tools to improve business performance. Students gain skills in data analysis and quantitative evaluation of business problems, along with critical thinking and communication skills which are critical for working in the business world.

Business Analytics Requirements

Completing the business analytics major requires at most 70 credits in total (44 credits in addition to the 26 credits in Foundations of Business).

Foundations of Business Courses

The following courses are required for all students majoring in accounting, business analytics, business management, entrepreneurship and innovation, finance, or marketing:

BUS 105 - Introduction to Business (2)
FIN 110 - Personal Financial Analysis (2)
ECO 115 - The Economy (4)
ACC 117 - Principles of Financial Accounting (4)
ACC 118 - Principles of Managerial Accounting (4)
BUS 205 - Vocation and Business Careers (2)
BUS 211 - Statistics in Business and Economics (4) *
PHI 215 - Business Ethics (4)

Additional courses required for the Business Analytics major:

BAN 215 - Introduction to Management Information Systems (2)
BAN 220 - Business Intelligence (4)
BAN 311 - Applied Business Analytics (4)
BAN 315 - Advanced Management Information Systems (2)
BUS 492 - Senior Seminar: Business Strategy (4)
CPS 121 - Introduction to Programming (4)
DSC 110 - Thinking with Data (4)
DSC 210 - Data Wrangling (4)
DSC 211 - Modeling and Visualization (4)

200-Level Elective

Four (4) credits from the following:

FIN 247 - Financial Management (4)
MGT 245 - Principles of Management (4)
MKT 277 - Principles of Marketing (4)

300-Level Elective

Eight (8) credits from the following:

Notes:

Students must continuously maintain a 2.0 GPA within the major.

Double majors within the School of Business are allowed, but students must have at least four courses (16 credits) which are uniquely counted to each major. To complete a major and a minor which are both within the School of Business, at least two courses (8 credits) must be uniquely counted to the minor.

*The BUS 211 requirement can alternatively be satisfied through completion of MAT 220 - Biostatistics ; or MAT 318 - Probability and MAT 319 - Statistics ; or PSY 256 - Research Methods I and PSY 257 - Research Methods II or AP Statistics by permission.